Lacobucci,Dawn <br/><br/>
MM (Marketing Management) 

 - 1st 
 - Delhi  Cengage Learning  2012 
 - 270 
<br/><br/><label>ISBN: </label>978-81-315-1016-2 
<br/><br/><label>Subjects--Topical Terms: </label><br/>UNIVESITY BUSNIESS SCHOOL
<br/><br/><label>Dewey Class. No.: </label>658  / IA-M